Why Uber Direct?
Scale and grow your business with Uber Direct, an on-demand delivery platform. Take orders through your website, app, or phone. Then, get them delivered in under 2 hours or same-day with Uber's courier network.
Just like that, you've got delivery covered. Delivery, done.
Benefits of Uber Direct for your business
When customers place orders with your business directly, you can now offer them an on-demand delivery experience. You maintain your branding and own the customer relationship. We help to take the delivery piece off your shoulders.
It’s customer-friendly
- Offer customers flexible delivery windows: under 2 hours, same-day, or scheduled up to 30 days in advance
- Provide customers with real-time tracking and estimated time of arrival (ETA) by text
It’s affordable
- Pay a fee per delivery—0% commissions
- Get pricing as low as $6.99 per delivery based on distance, speed of delivery, and region
It’s easy to get set up
- Activate through your existing point-of-sale (POS), order management system (OMS), or other platform for automated order processing
- Choose from over 90 integration partners to seamlessly integrate and onboard
Learn more about the benefits of Uber Direct for your business. Watch video
“Delivery with Uber for orders received on our website or app reduces our costs compared to orders we get from third-party apps, yet it still maintains the same level of convenience that our loyal customers expect.”
Steve Foreman, Director of Operations Services, White Castle
Get the guide
Offering on-demand delivery to customers who expect convenience can make all the difference.*
- 75% of consumers expect express delivery as an option
- 72% of them say a positive delivery experience makes them more likely to order again
Access this free guide to learn how your business can power an on-demand delivery experience for your customers.
When customers order through you, Uber helps deliver for you
Whether you're a restaurant, retailer, or other type of business, you can use Uber Direct to handle a high volume of orders or to supplement your existing fleet.
Access delivery people in your local area who are part of Uber's courier network to deliver your physical goods, around the corner or up to 20 miles away.
Uber Direct is available across the United States, Canada, and globally.
Your orders. Uber's global courier network.**
Monthly active drivers and couriers
Orders completed in 45 minutes or fewer
Uber cancellation rate
“Uber Direct has been a terrific partner. Their easy integration with our existing operations shows true partnership. With Uber Direct, we’re not just delivering pizza; we’re delivering the great experience our loyal customers expect from our brand.”
Victoria Pierce, Director of Marketing, Frank Pepe Pizzeria Napoletana
Get started with Uber Direct
Time to get started so you can deliver.
Choose one of three ways to connect to the platform and start fulfilling delivery orders:
- Activate through your existing point-of-sale (POS), order management system (OMS), or other platform
- Integrate with the Uber Direct API for automated ordering processing. Technical integration is required.
- Access the Uber Direct Dashboard to start processing manual orders
Partners we integrate with
Don't see your technology platform? See our full list of platform partners that are integrated with Uber Direct.
How on-demand delivery fits into your tech stack
Delivery technology can integrate seamlessly with the systems you’re already using. In this guide, learn how Uber Direct fits into your tech stack.
Interested and want to know more? Let's talk.
If your business accepts more than 200 monthly orders from your website, app, or phone, talk to our team to understand how Uber Direct can be an affordable and efficient option for your business. We're here to discuss your delivery needs and answer your questions.
Frequently asked questions
How is my business priced for Uber Direct?
Pricing for Uber Direct is per delivery only—there are no startup costs, commissions, or monthly minimums. Per-delivery pricing will vary based on the Uber Direct products you use, such as your channel partner and delivery mileage.
What types of items can be delivered using Uber Direct?
Uber Direct is for businesses big or small, including restaurants, retailers, grocers, convenience stores, and pharmacies, that are looking to offer on-demand delivery directly from their own sales channels (such as website, app, and phone).
With Uber Direct, you can deliver:
- Packages as large as a suitcase and as heavy as 50 pounds
- Packages for almost every consumer end market, including grocery, retail, restaurant, liquor, pet supply, flower, and more
Note: some item types (such as pharmaceuticals, alcohol, and tobacco) may be restricted depending on your geography
How does customer support for Uber Direct work?
There are 2 options for support:
- Brand-managed support: You or your support team own and manage the relationship with your customers and will contact Uber Support on their behalf.
- Uber-managed support: Uber Support works directly with your customers for live order support and to initiate refunds (note: currently, Uber does not refund the customer; we will only inform you about the refund decisions and amount). Additional charges may apply for this option.
What's the difference between Uber Direct and Uber Eats?
Uber Direct and the Uber Eats Marketplace are both products offered by Uber Eats.
- Uber Direct is a white-label solution that allows merchants to add on-demand delivery to their own website, app, or other sales channels.
- Uber Eats is an online marketplace where merchants are listed side by side offering their products to customers for delivery or pickup.
Your business does not have to be listed on the Uber Eats Marketplace in order to use Uber Direct. However, businesses can benefit from using both together. Uber Direct empowers businesses to serve their loyal customer base by offering delivery to those who order directly through their own sales channels. Uber Eats connects businesses with new customers they may otherwise never have had the chance to serve.
“The new brand builder,” Uber and Edelman Data & Intelligence (July 2023)
**Global figure. Data from January 2023 to December 2023
